 Image Details: Smokey the Bear (Little Golden Books, # ) Smokey the Bear is an American advertising mascot created to educate the public about the dangers of forest fires. An advertising campaign featuring Smokey and the slogan “Smokey Says – Care Will Prevent 9 out of 10 Forest Fires” was created in 1944. Smokey Bear’s later slogan, “Remember… Only YOU Can Prevent Forest Fires” was created in 1947 by the Advertising Council. In April 2001, the message was updated to “Only You Can Prevent Wildfires.” According to the Ad Council, Smokey Bear and his message are recognized in the United States by 95% of adults and 77% of children. Smokey the Bear - Little Golden Book Read and Hear 1968A little golden book and record. -Smokey the Bear – Storyteller Image GalleryIn 1952, the songwriters Steve Nelson and Jack Rollins had a successful song named “Smokey the Bear”. The pair said “the” was added to Smokey’s name to keep the song’s rhythm. During the 1950s, that variant of the name became widespread both in popular speech and in print, including at least one standard encyclopedia. A 1955 book in the Little Golden Books series was called Smokey the Bear and Smokey calls himself by this name in the book. It depicted Smokey as an orphaned cub rescued in the aftermath of a forest fire. From the beginning, Smokey’s name was intentionally spelled differently from the adjective ‘smoky’. Smokey the Bear Audio by Disneyland Records - MouseVinyl.com Scope and Contents From the Collection: The United States Forest Service Smokey Bear Collection spans the years 1902 to 2019, with the bulk of materials dating from 1944 to the 1990s. The collection preserves the history of the public service advertising activities of the Cooperative Forest Fire Prevention (CFFP) program, which began in 1942. The collection also includes fire prevention promotional materials that pre-date the CFFP. Materials in the Smokey Bear Collection document how public service advertising and... Always Hold Matches till Cold. Be Sure to Drown All Fires. Crush All Smokes Dead Out. Please Follow Smokey's ABC'sFind more infomation at: National Agricultural Library Special Collections / U.S. Forest Service Smokey Bear Collection / Documentary files / Fire prevention program files and publications |
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